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Manager, Targeted Offers

Job ID R118357 Updated date 07/28/2021 Location Toronto, Ontario
161 Bay Street (93021), Canada, Toronto,Toronto, Ontario,

Manager, Targeted Offers

As a leader of Capital One Canada’s Targeted Offers team, you will play a key role in bringing our customer strategy to life. You will be accountable for defining and delivering on a roadmap that will include targeted offers and programs (such as upgrades strategies), designed to help drive increased engagement from our customers. If you have a proven track-record for delivery and are passionate about combining your strong analytical skills with customer-backed design, this might be the perfect role for you! 

Core responsibilities include, but are not limited to: 

Strategic Leadership: Develop business strategies that will drive stronger customer relationships for Capital One. This will require a proven track record of decision making and problem solving based on quantitative analytics and qualitative research. This person will be expected to successfully blend customer research and market insights with technology to build new offers or experiences to our customers. They will work closely with our Brand, Design, and Technology teams to change the way Capital One delivers value for our customers. 

Business Ownership: Develop and implement new programs, offers, and strategies with a strong ownership mindset. The Manager, Targeted Offers will lead analysis and strategy and display a strong focus on balancing both short and long term goals. They will be expected to drive and execute an agenda in an ambiguous environment and deliver on key performance metrics.

People Leadership: Lead and develop a cross functional team of 2-5 analyst and process team members. This role will require the ability to build and leverage the capabilities of a high-performing team, and to build strong relationships with business partners across the enterprise. The Manager, Targeted Offers will be expected to create an inclusive environment that will help ensure their team can bring their full selves to work everyday. 

We are looking for a big-picture thinking, analytically minded team player who possesses a range of strengths: 

  • Customer advocate: Experience in customer-centred research or design, with a knowledge of design thinking principles. Ability to tie back strategy and roadmap to core customer needs. 

  • Cross-functional leadership: Experience leading a cross-functional team. The Manager, Targeted Offers will lead a team of Analysts and Process Managers. 

  • Analytically oriented: Experience in analytical problem-solving. Conceptual thinking skills must be complemented by a strong quantitative orientation. A successful candidate would not hesitate to get into the complex details of a problem and do the work alongside their team.  

  • Strategically minded: A thoughtful decision maker who is able to bring actionable and grounded recommendations to senior leadership. Able to identify and synthesize business challenges and opportunities, and solve for them using analysis to make strategic or tactical recommendations. 

  • Influential communicator: Ability to communicate complex ideas both verbally and in writing, coupled with strategic influencing skills and the ability to drive agreement through intellect and interpersonal skills. 

  • Results oriented:  Focuses on driving impact both short and long term, and are able to drive and execute an agenda end-to-end from conception through to in-market delivery within an uncertain and fluid environment. Are not just about making recommendations, but getting stuff done. 

  • Team player: Helps us achieve more than the sum of our parts by collaborating effectively with others and encouraging an inclusive culture with diverse teammates.

Basic Qualifications:

  • Bachelor’s Degree or equivalent experience

  • At least 4 years of experience in analytics

  • Demonstrated cross-functional leadership experience (indirect or direct people leadership) 

Preferred Qualifications:

  • 2+ years of experience developing and delivering on customer focused strategies and campaigns

Capital One Canada is an equal opportunity employer committed to fostering a diverse and inclusive work environment. We consider all qualified applicants and will meet the needs of those requiring reasonable accommodations.

If you have visited our website in search of information on employment opportunities or to apply for a position, and you require an accommodation, please contact Capital One Recruiting at 1-800-304-9102 or via email at All information you provide will be kept confidential and will be used only to the extent required to provide needed reasonable accommodations.

For technical support or questions about Capital One's recruiting process, please send an email to

Capital One does not provide, endorse nor guarantee and is not liable for third-party products, services, educational tools or other information available through this site.

Capital One Financial is made up of several different entities. Please note that any position posted in Canada is for Capital One Canada, any position posted in the United Kingdom is for Capital One Europe and any position posted in the Philippines is for Capital One Philippines Service Corp. (COPSSC).

Who We Are

At Capital One, we’re building a leading information-based technology company. Still founder-led by Chairman and Chief Executive Officer Richard Fairbank, Capital One is on a mission to help our customers succeed by bringing ingenuity, simplicity, and humanity to banking. We measure our efforts by the success our customers enjoy and the advocacy they exhibit. We are succeeding because they are succeeding.

Guided by our shared values, we thrive in an environment where collaboration and openness are valued. We believe that innovation is powered by perspective and that teamwork and respect for each other lead to superior results. We elevate each other and obsess about doing the right thing. Our associates serve with humility and a deep respect for their responsibility in helping our customers achieve their goals and realize their dreams. Together, we are on a quest to change banking for good.